Thumbs-Down for The Slap
TV3 is pulling The Slap mid-season from 8.30 Wednesdays and replacing it with an SD re-run of Grand Designs Revisited.
The changeover occurs this week, when the HD Australian drama will shift to 9.35 Wednesday for the fourth of eight episodes, replacing Breakout Kings.
It’s disappointing a drama of The Slap’s calibre hasn’t been able to rate off the back of a local hit like The Block.
But at least TV3 is sticking with the award-winning series on the same night and without interruption.
Mind you, it scarcely could rate worse than Breakout Kings, which opened modestly and has been declining ever since.
TV3 is struggling with dramas in primetime. Homeland wasn’t the hit it should have been, Hawaii Five-0 continues to underperform, the NCIS franchise is inconsistent, Bones (which ends this week) and its spin-off, The Finder, didn’t click on Thursdays, and still in reserve are new runs of The Good Wife, Nurse Jackie, Californication, The Borgias and two seasons of The Killing and Blue Bloods.
Meanwhile, one of the year’s most Emmy-nominated dramas, American Horror Story, is slated for Four.
It’s the latest HD sensation to languish in SD on TV3’s sister network, along with Grimm, The Simpsons and Raising Hope.
In the meantime, primetime on TV3 is increasingly becoming the domain of lifestyle, light entertainment and movies. With the latest move, Tuesday will be its only weeknight drama block — and a pretty feeble one with Five-0 and re-runs of NCIS.
Ironically, Saturdays — one of the week’s least watched nights — is proving to be one of the network’s most reliable drama strongholds, with new episodes of CSI and CSI: Miami rating surprisingly well.
Meanwhile, Ad Age has just dubbed Blue Bloods and Bones two of TV’s “quiet champions” that “grow their household commercial ratings season over season”.