Prime TV to Go HD – But For How Long?
The free-to-air network is one of five channels that its owner, Sky TV, will use to screen more than 1400 hours of live coverage.
Sky subscribers won’t have to pay extra for the channels but the downside is four will be SD-only; surprisingly, Sky is reserving its HD firepower for 16 hours of daily coverage on Prime, from 3.30pm-6.30am.
However, it’s not clear if Prime will continue to screen HD content after the Delhi games, which run from October 4-15.
Previously, the satcaster had indicated Prime wouldn’t be HD-capable until 2012, in time for the London Olympic Games.
But hopefully it will follow TV One’s lead with the 2008 Olympics and use next month’s games as the springboard to become the HD broadcaster it should have been by now.